Live video streaming is the next ‘big thing’ when it comes to internet marketing. In fact, it might just be the next big thing when it comes to mobile technology and the web in general. This is an upcoming platform that presents a ton of amazing opportunities and that every serious marketer should be all over at this point. This is the definition of getting ahead of the competition – and if you can start making waves here before everyone else gets involved it could potentially set you up for huge success in the future.
Facts You Should Know
Did you know that there are over 10,000,000 user accounts on Periscope?
And if you add up all the footage on that app, it comes to over 40 years of footage already. Not bad for a company that was only launched in March 2015, with just 23 employees!
That tells you that Periscope is already massive but also that it’s very much climbing. If it’s had that many new subscribers in that short amount of time, imagine how many it will have in a few years!
Certainly Twitter sees the potential of this platform; the company bought the app shortly after for the princely sum of $100 million. Twitter are generally pretty good at predicting market trends when it comes to social media…
Today Meerkat is in the top 100 apps in the App Store, rubbing shoulders with the likes of Facebook, Microsoft Office and Angry Birds.
Periscope has 2 million active users everyday, is enjoyed in 25 countries and is generally one of the most exciting up-and-coming platforms available. In its first month of launching, it was receiving over 60K Tweets daily.
And it’s not all about Periscope either. Meerkat actually launched around the same time and by the end of its first month it had 120,000 users.
The only question? Where can you learn about such a new marketing platform?
Thankfully, I have created a course on exactly that.
|Right now, the platform that offers perhaps the most opportunity, is video streaming. It’s a concept that has been around for a long time but only now is it starting to grow into its full potential thanks to innovative new apps and savvy new marketing strategies. This module paints a picture of the streaming video landscape.|
|Unit 1||Overview: Growing Your Business Using Live Streaming|
|Module 2||Reasons People Participate in Live Streaming|
|The huge appeal of live video streaming means that more and more people are going to be signing up to apps like these in the future. This is exciting news for marketers. But what about right now? What are the advantages to signing up today and starting to build your own following?|
|Unit 1||Reasons People Participate in Live Streaming|
|Module 3||Getting Started|
|Now you know a little more about what Live Video streaming is and why it’s worthy of your attention, it’s time to take a more in-depth look at the main players and at which one is right for you. How is Periscope different from Meerkat? How is Meerkat different from Blab? Which one should you be on? Or should you be on all of them? This module will answer all those questions.|
|Unit 1||How to Get Started on Meerkat|
|Unit 2||How to Get Started on Periscope|
|Unit 3||How to Get Started on Blab|
|Module 4||Growing Your Livestreaming Following|
|If you want to grow your audience then you need to get the hang of the platform and how to make the kind of content that really succeeds here. At the same time though, if you want to make this a useful business tool, then you’ll need to look at how it can fit into your business model without taking up a large amount of time.|
|Unit 1||Growing Your Livestreaming Following|
|Module 5||Leveraging Your Following To Grow Your Business|
|Now you’re starting to create some great content you should find that you gradually begin to amass a following right away. But there’s more you can do to further grow that following and to make your video streaming into another fantastic asset for your digital marketing empire. Here we’ll look at some things you can do to make that work…|
|Unit 1||Leveraging Your Following To Grow Your Business|
|Unit 2||Best Practices Streaming for Product Review|
|Unit 3||Streaming For List Building|
|Unit 4||Streaming for Networking and Collaborations|
|Module 6||Streaming Live Events|
|Giving someone an insider view of a live event though is something completely new and highly exciting that can help you to really gain a lot of new followers. Going somewhere really interesting? Put it on Periscope! Launching a new product? Make sure there are lots of feeds for people to follow so they can learn more about what you’re doing.|
|Unit 1||Streaming Live Events|